Web Design Services: Websites Need to Balance Beauty with Efficiency

This can be done with the help of Responsive Web Design (RWD), which allows websites to remain coherent and readable when viewed from various resolutions. To illustrate: a picture that appears perfect in a 10-inch laptop screen would normally be cropped or cut so that it can fit in a 4-inch smartphone screen. With responsive design, that same picture can simply zoom itself out when viewed on the latter, its shape being relative to the size of the screen.

Companies that offer responsive website design services can create websites that follow best usability practices in order to make the user’s experience as seamless as possible. Websites that follow best usability practices avoid unnecessary clutter, which allows the user to focus on the most important information on the site. In many ways, achieving a balance of beauty and efficiency is the main goal of web design trends this 2014.

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